Arjun’s Ad-venture – 1 Year at 8 Spades Advertising

Arjun’s Ad-venture is a Story of Arjun Ravikumar. and I have been working together at the same advertising agency for the same account for a while now, and I must say, it’s been a thrilling experience. Arjun is a performance marketer and I’m the copywriter, and our partnership has been one of the key factors in the success of the account. We’ve been able to grow the account at a rapid pace, and our teamwork has been a driving force behind this success

The first time I interacted with Arjun Ravikumar was back in Feb 2022 when he was taking over the Performance Marketing charge from Rakshit Chopra.  He was less talkative and more of a Listener guy. Well, that was just my first Impression.

Arjun, My Dear Friend, Marketing, and Client Servicing ally, I will be thankful for the value you bring to the team and the peace and calm to the client meetings.

– Mene Hi Bola Hai

The first thing about him I really noticed about him was he was good with numbers. For someone like me who doesn’t go well with Numbers, He was someone who explained a Lot of Complex Terms and Numbers in the simplest way possible and made me understand Performance Marketing extensively.

Siddharth Srivastava is one of the entrepreneurs I have worked with over the years. To make the online presence of his brand  Khiladi Adda (This is the account we have been working on for the past 1 Year), He’s been bringing all the new requirements and campaign ideas to the table. And No Idea comes without challenges. 

But, Arjun trusted his Data Game. His ‘Data First’ policy helped him to achieve the goals we constantly set for the account. However, In the initial days, I may have not seen him as a DATA person. His Analytical Thinking kept the Ads running for maximum profit and Now I can say the Same. He’s A Data Geek.

Most Marketers add to their game when they are successful or cut out some elements when they are failing, but Arjun keeps trusting his method. You can’t convince him to change. Well, I may need to Write a Different Copy (Campaign) to convince him of something.

If you have data to prove your advertising/marketing plan, nobody can disagree with that

– Arun 

I write and tell a lot of jokes about Arjun in the office but it is no joke for someone with an Engineering Degree in Chemical Engineering and rocking in Advertising.

For your 1st Year and beyond,  Arjun, My Dear Friend, and Client Servicing ally, I will be thankful for the value you bring to the team and the peace and calm to the client meetings.

Many Congratulations 🥳

Ps – Arjun, If you are reading this, Like, Share, Comment, Subscribe, Bookmark Arjun’s Ad-venture, and Add me in your Will. Thanks.

Edit: Maybe you’re not working with me anymore but நீங்கள் எப்போதும் எனக்கு பிடித்த சக ஊழியர்களில் ஒருவராக இருப்பீர்கள். <3